Golden hour, translated into a rug.
Named after Solène, the second daughter of Gilles and Annelore, SOSO symbolizes the next generation of JOV. Just as Solène’s name means sunshine, the rug is inspired by the warm glow of sunrise and sunset, translating shifting light into layered gradients, sculptural textures and soft organic curves.
The SOSO rug is made in our Naya quality, crafted from 100% fine and soft New Zealand wool.
The centre part has a low pile height of 18 mm. The middle section is slightly higher at 28 mm, while the outer edge, in a dark rusty brown tone, features a 3D effect ranging from 12 to 45 mm.
*This design is customizable in colour, quality and size/shape.
